In 2010 the World Wildlife Fund (WWF) organised World Rhino Day on 22 September. They created awareness of the plight of rhinos by asking people to make a noise: honk their horns, blow a vuvuzela, shout out — anything at all to make a noise for the rhino.
Continuing the tradition, international organisation Saving Rhinos and Chishakwe Ranch in Zimbabwe have declared 22 September 2011 to be the second World Rhino Day.
For more info about the 2011 Word Rhino Day visit the facebook page and download the campaign poster (pdf).
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