13 May 2013

Western Cape: Africa’s first officially branded geocaching tour

update (09 July 2013): According to to a tweet from Wesgro, the geocaching tour will be launched in mid August 2013 in all 6 regions of the Western Cape.

Wesgro, the official Desitnation Marketing, Investment and Trade Promotion Agency for the Western Cape, will soon launch Africa’s first officially branded geocaching tour and competition. According to Nils Flaatten, CEO of Wesgro, the geocaching tour will be developed in partnership with official geocaching site, geocaching.com, and will include 16 caches hidden in different locations in Cape Town, the Winelands, the Karoo, West Coast, Overberg, the Garden Route and the Klein Karoo. Awesome! For more info, especially about the geocaching competition, listen to the interview with Nils Flaatten below!

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