Showing posts with label initiative. Show all posts
Showing posts with label initiative. Show all posts

24 September 2009

MASSIVEGOOD initiative - airline tickets to raise cash for AIDS fight

The Millennium Foundation for Innovative Finance for Health today announced MASSIVEGOOD, a new, innovative travel-related fundraising initiative that will help finance health care for the world's poor. During a high level meeting at the United Nations, leading representatives of the global travel and tourism industry joined, for the first time ever, to declare their support for this program.
The initiative will allow travelers to give a small $2 'micro-contribution' every time they purchase travel services which will go towards fighting HIV/AIDS, malaria and tuberculosis in developing countries through a WHO-hosted organization, UNITAID.(via prnewswire)